Giorgio Luciano redefines the classic cardigan with a refined, striped design that seamlessly blends tradition with modern sophistication.

• V-neck
• Five-button placket
• Striped trim on the ribbed cuffs

Size Chart in CM

1. Collar to shoulder: Place the measuring tape at the middle of the collar and pull down to the tip of the shoulder

2. Shoulder to sleeve: Measure from the tip of the shoulder down to the bottom of the sleeve

3. Shoulder to shoulder: Place the measuring tape at the corner of one shoulder and pull across to the other shoulder. This is an important measurement as some people typically wear the same size but have different shoulder widths.

4. Upper arm width: Place the measuring tape in the middle of the upper arm and measure from one side of the sleeve to the other.This measurement is important when it comes to bicep size.

5. Forearm width: Place the measuring tape in the middle of the forearm and measure from one side of the sleeve across to the other.

6. Chest width: Measure from the bottom of one armhole across the chest to the bottom of the opposite armhole.

7. Waist width: Place the measuring tape where the natural waist would fall, usually a bit lower than halfway down the blazer, and measure from one side of the jacket across to the other.

8. Front length: Place the measuring tape in the middle of the collar and pull it down vertically to the bottom of the jacket.

9. Hip width: Measure from one of the bottom corners of the jacket across to the other.

10. Sleeve hole width: Measure the width of the sleeve by placing the measuring tape at one corner of the sleeve hold and pulling it across to the other side.

11. All done!

MAKE A STATEMENT WITH TIMELESS STYLE!

The Vintage Denim Jacket blends classic sophistication and modern flair. Made from robust denim, this jacket exudes a nostalgic vibe with its retro details, adding a touch of nostalgia to your wardrobe. Whether you're attending a formal event or looking for an extra casual layer for your everyday outfits, this jacket effortlessly complements any look.

Why hundreds of customers love our Retro Denim Jacket?

• Vintage appeal: Classic denim with retro-inspired details gives this jacket a timeless, nostalgic vibe that never goes out of style.
• Durable construction: Made from high-quality denim, this jacket is built to last, ensuring you can enjoy it for years to come.
• Versatile layering: Perfect for layering over t-shirts, sweaters, or dresses, making it a versatile piece for any season.
• Comfortable fit: Designed with a relaxed fit that offers both comfort and style, perfect for any casual occasion.
• Authentic detailing: Features retro elements like distressed finishes, metal buttons, and contrast stitching for an authentic look.

Specifications:

• Material: High-quality denim
• Fit: Relaxed fit for comfortable wear
• Features: Metal buttons, contrast stitching, distressed finishes
• Available sizes: S, M, L, XL, XXL

Size chart in CM

How-to measure approach

Chest size

Wrap the measuring tape horizontally under the armpits and across the fullest part of the chest.

Waist circumference

Measure your waist circumference at the level of your natural waist, that is, between the highest point of your hip bone and your bottom rib.

Hip circumference

Place the measuring tape around your hips and measure across the fullest part of your buttocks.

This jacket offers a modern take on the classic blazer. This men's design is crafted from prestigious cotton, specially woven for Giorgio Luciano based on Switzerland.

• Made from the finest brushed Jacquard mesh
  
• Distinctive embossed texture
  
• Buttery soft feel

Size Chart in CM

1. Neck to Shoulder: Measure from the middle of the neck to end of shoulder (where the sleeve starts).

2. Sleeve length (A): Measure from the center back of collar to the end of shoulder.

3. Sleeve length (B): Measure from the shoulder to the wrist.

4. Shoulder to Shoulder: Measure this length from one shoulder to another.

5. Chest: Measure around the fullest part, place the tape close under the arms and make sure the tape is flat across the back.

6. Front Length: Measure from the highest point of the shoulder to the desired hemline.

7. Hem: Measure from one side to another, but it is vital to take this measurement from above the elastic area (If sweatshirt have any).

8. Sleeve cuff: At the widest point of the wrist, measure its circumference. Leave enough room for watches or jewelry worn often. Take this measurement from above the elastic area same as Hem length measurement

Crafted from high-quality material, this lightweight, finely textured long sleeve O-neck T-shirt is ideal for a sophisticated yet relaxed summer style.

• Breathable Fabric: Ensures all-day comfort.
• Elegant Design: Lightweight with a classic O-neck.
• Oversized Fit: Offers more comfort and a relaxed silhouette.

Size Chart in CM

1. Neck to Shoulder: Measure from the middle of the neck to end of shoulder (where the sleeve starts).

2. Sleeve length (A): Measure from the center back of collar to the end of shoulder.

3. Sleeve length (B): Measure from the shoulder to the wrist.

4. Shoulder to Shoulder: Measure this length from one shoulder to another.

5. Chest: Measure around the fullest part, place the tape close under the arms and make sure the tape is flat across the back.

6. Front Length: Measure from the highest point of the shoulder to the desired hemline.

7. Hem: Measure from one side to another, but it is vital to take this measurement from above the elastic area (If sweatshirt have any).

8. Sleeve cuff: At the widest point of the wrist, measure its circumference. Leave enough room for watches or jewelry worn often. Take this measurement from above the elastic area same as Hem length measurement

FOR MEN WHO DEMAND MORE

Upgrade your wardrobe with our Tusca Stretch Chino Trousers. Offering unmatched comfort and impeccable style, these chinos are constructed using premium stretch fabric, complemented by an elastic waistband for a flexible and easy wear.

SLEEK & SOPHISTICATED

Elevate your game and redefine your presence with a piece that speaks volumes about your character. 

EXCEPTIONAL COMFORT

Maximised breathability and comfort without compromising on style.

ATTENTION TO DETAIL

Intricately designed and flawlessly executed using premium materials with impeccable stitching.

TAILORED EXCELLENCE

Designed for the modern alpha male who commands attention, this ensemble is more than just clothing - it's a statement of confidence and refined taste.

SPECIFICATIONS

• 100% Polyester
• Slim Fit
• Stretch Fabric
• Wrinkle-Resistant 

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CURATED FOR THE MODERN MAN

The Atlas Retro Bomber Cardigan Jacket demonstrates the perfect blend of artistry and sophistication showcasing exceptional craftsmanship. Designed with a sleek ribbed collar and premium knitted fabric, this jacket offers a luxurious feel and unparalleled comfort while prioritising durability. 

SLEEK & SOPHISTICATED

Elevate your game and redefine your presence with a piece that speaks volumes about your character. 

EXCEPTIONAL COMFORT

Maximised breathability and comfort without compromising on style.

ATTENTION TO DETAIL

Intricately designed and flawlessly executed using premium materials with impeccable stitching.

TAILORED EXCELLENCE

Designed for the modern alpha male who commands attention, this ensemble is more than just clothing - it's a statement of confidence and refined taste.

SPECIFICATIONS

• Premium Polyester Blend
• Regular Fit
  
• Retro Striped Details
• Comfortable Ribbed Collar 

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REFINED FOR THE ELITE

Discover the Chester Relaxed Shirt. Engineered with precision, this shirt showcases a premium linen blend construction for maximised comfort and breathability, classic single-breast closure, complete with a fine wrinkle finish for a chic yet sophisticated style.

SLEEK & SOPHISTICATED

Elevate your game and redefine your presence with a piece that speaks volumes about your character. 

EXCEPTIONAL COMFORT

Maximised breathability and comfort without compromising on style.

ATTENTION TO DETAIL

Intricately designed and flawlessly executed using premium materials with impeccable stitching.

TAILORED EXCELLENCE

Designed for the modern alpha male who commands attention, this ensemble is more than just clothing - it's a statement of confidence and refined taste.

SPECIFICATIONS

• Premium Linen Blend
  
• Colour Retaining Fabric
• Front Button Closure 
  
• Wrinkle Texture 
• Regular Fit

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Ready to Elevate Your Outerwear Game?

Why You Need the David Checkered Jacket:

• Timeless Appeal: Featuring a classic checkered pattern that never goes out of style, this jacket is perfect for any occasion.
• Cozy Comfort: Made from soft, high-quality fabric, the David jacket keeps you warm and comfortable throughout the day.
• Effortless Versatility: Pairs seamlessly with both casual and smart-casual looks, making it a true wardrobe staple.
• Durable Quality: Crafted to last, with strong stitching and premium materials that withstand daily wear.
• Eye-Catching Design: The bold checkered pattern adds a unique flair to your outfit, ensuring you stand out effortlessly.

Specifications:

• Type: Mid-weight checkered jacket
• Style: Casual yet sophisticated
• Size: Available in M to 4XL

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TIM™

Introducing the TIM™, a stylish and functional choice for any season.

This versatile sweater combines a sleek design with practical features, making it an essential piece in your wardrobe.

Why we love TIM™?

✔ Convenient Zipper Closure: Easy to put on and take off, offering adjustable warmth and comfort.

✔ Timeless Design: A classic look that pairs well with both casual and semi-formal outfits.

✔ Comfortable Fit: Crafted from high-quality, breathable fabric that feels soft against the skin.

Specifications:

Sizes: Multiple Sizes, see the attached Size Chart

Material: Polyester and Cotton blend for durability and comfort

Care Instructions: Machine wash cold, tumble dry low

Our Promise

Your satisfaction is our priority! We stand behind the TIM™ with a 30-day money-back guarantee. For any inquiries or assistance, contact our customer service team at info@diana-london.com, and we'll respond within 24 hours. Stay cozy and stylish with the TIM™!

Diana London

BAS

Introducing the BAS, a timeless piece that combines retro charm with modern functionality.

Perfect for those who love to stand out with a unique, stylish look, this coat is your ideal companion for cooler days. Whether you're heading to a casual outing or a special event, the BAS adds a touch of classic sophistication to your wardrobe.

Why we love BAS™?

Retro-Inspired Design: Features a vintage look with modern details, making it a statement piece for any outfit.

Warm & Comfortable: Made from quality materials that provide warmth and comfort during chilly weather.

Unique Detailing: Distinctive buttons and tailored stitching add a special touch to the coat's overall aesthetic.

Versatile Wear: Suitable for both casual and semi-formal occasions, making it a versatile addition to your outerwear collection.

Specifications:

Sizes: Multiple sizes, see the attached size chart

Material: Polyester Blend

Care Instructions: Dry clean only

Our Promise

Your satisfaction is our priority! We stand behind the BAS™ with a 30-day money-back guarantee. For any inquiries or assistance, contact our customer service team at info@diana-london.com, and we'll respond within 24 hours. Embrace classic style with the BAS™ today!

Diana London

The perfect mix of fashion and functionality

Benefits of the Antoine Jacket

• Sophisticated Elegance - Exudes timeless sophistication suitable for various occasions.

• Versatile Wear - Seamlessly transitions between formal business meetings and casual outings.

• Water-Repellent Protection - Shields you from light rain and moisture, keeping you dry and stylish throughout the day.

Specifications

• Material: Water-Repellent Fabric
• Design: Sleek, Tailored Cut
• Details: Durable Stitching
• Style: Sophisticated, Versatile
• Season: All-Season 
• Comfort: Lightweight
• Protection: Moisture Shield
• Size: S - 2XL

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A True Masterpiece of Cultural Craftsmanship

The "Kaito" Shirt carefully merges timeless Japanese tradition with modern design. Its clean lines and classic design capture the essence of Japanese accents with premium quality tailoring.

WHY YOU'LL LOVE THE "KAITO" SHIRT

Authentic Japanese-Inspired Design

The "Kaito" Shirt features a design that is authentically inspired by Japanese culture, bringing a touch of tradition to your modern wardrobe.

Premium Linen & Cotton Blend

Made from a high-quality blend of linen and cotton, the "Kaito" Shirt offers both durability and comfort, perfect for all-day wear.

Timeless Elegance and Cultural Charm

With its classic lines and refined details, this shirt exudes timeless elegance and cultural charm, making it a standout piece in any wardrobe.

Versatile for Casual and Formal Occasions

The versatile design of the "Kaito" Shirt makes it suitable for both casual and formal occasions, allowing you to effortlessly transition from day to night.

High-Quality Craftsmanship

Expertly crafted with attention to detail, the "Kaito" Shirt showcases high-quality craftsmanship, ensuring you receive a garment that is built to last.

A Fusion of Tradition and Modern Style

Blending traditional Japanese elements with contemporary design, the "Kaito" Shirt is the perfect fusion of cultural heritage and modern style.

EXPERIENCE THE COMFORT OF ORGANIC COTTON WITH OUR PREMIUM SHIRT

Crafted from 100% organic cotton, this shirt ensures all-day comfort. Its turn-down collar and convenient button closure offer effortless style and easy wear. Plus, with a handy chest pocket, you can keep your essentials close at hand. Enjoy the breathable softness of organic cotton while staying stylish and organized throughout your day.

WHY YOU'LL LOVE OUR ORGANIC COTTON SHIRT

Turn-Down Collar

Our shirt features a classic turn-down collar that adds a touch of elegance to your look, suitable for both casual and formal occasions.

Button Closure

The convenient button closure ensures easy wear and a secure fit, making it a practical choice for everyday use.

Chest Pocket

A handy chest pocket provides convenient storage for your essentials, keeping them close at hand throughout the day.

Long Sleeves

Designed with long sleeves, this shirt offers added coverage and warmth, perfect for layering or wearing on its own.

Material: Pure Organic Cotton

Made from 100% organic cotton, our shirt offers exceptional softness and breathability, ensuring all-day comfort while being environmentally friendly.

Olsen - Comfortable everyday trousers for men

The Olsen everyday trousers for men combine modern style with exceptional comfort to offer the perfect choice for your everyday use. Whether at the office, during leisure activities or when meeting up with friends, these trousers will keep you comfortable and looking smart all day long.

Properties:

• High-quality material: Made from a soft and hard-wearing material blend, the Olsen everyday trousers offer excellent comfort and are robust enough to withstand daily wear and tear.

• Ergonomic design: The trousers are designed with an ergonomic cut that does not restrict freedom of movement and guarantees optimum comfort. The elasticated waistband ensures a perfect fit that adapts to your body.

• Versatile style: With their simple but modern design, the Olsen trousers go with almost any outfit. They are easy to combine with shirts, T-shirts or jumpers, making them ideal for a variety of occasions.

• Practical pockets: Equipped with several pockets, the trousers offer enough space for your daily essentials such as keys, wallet or smartphone.

• Easy-care: The Olsen everyday trousers are machine washable and easy-care, making them particularly practical for everyday use.

Why choose Olsen?

• Comfort and style: The Olsen everyday trousers combine a comfortable feel with a modern, timeless design so that you are always stylish when you are out and about.

• Durability: Made from high-quality materials that are both soft and hardwearing, these trousers are built to last.

• Versatility: Ideal for a variety of occasions, from work to leisure activities, these trousers are a real all-rounder in your wardrobe.

• Practicality: With practical pockets and easy-care handling, the Olsen everyday trousers are particularly user-friendly and suitable for everyday use.

Experience the perfect mix of comfort and style with the Olsen everyday trousers for men. Whether you're spending a relaxed day at home, working in the office or meeting up with friends - these trousers always offer you optimum comfort and a fashionable look.

UNMATCHED STYLE AND COMFORT

Enjoy a unique experience of comfort and freshness with our men's polo, perfect for warm summer days. Made with high-quality materials, it ensures impeccable style for any occasion.

CURATED FOR THE MODERN MAN

Discover the Men's Palmer Half Zip Sweatshirt, which boasts exceptional comfort alongside a modern, sleek design. Engineered with precision using premium materials, this sweatshirt highlights your physique with a focus on flexibility for all-day wear and enduring performance. 

SLEEK & SOPHISTICATED

Elevate your game and redefine your presence with a piece that speaks volumes about your character. 

EXCEPTIONAL COMFORT

Maximised breathability and comfort without compromising on style.

ATTENTION TO DETAIL

Intricately designed and flawlessly executed using premium materials with impeccable stitching.

TAILORED EXCELLENCE

Designed for the modern alpha male who commands attention, this ensemble is more than just clothing - it's a statement of confidence and refined taste.

SPECIFICATIONS

• Premium Polyester Blend
• Classic Half Zip Closure
  
• Stretch Fabric
  
• Regular Fit

Don't miss the chance to buy this product today with 50% OFF and Free Shipping!

Size Chart in CM

YOUR SIGNATURE LOOK

The Samuel Cargo Jeans offers timeless quality designed for a tailored slim fit. Featuring advanced stretch fabric technology, hidden zip closure, complete with cargo-style pockets, these jeans blend functionality with impeccable style.

SLEEK & SOPHISTICATED

Elevate your game and redefine your presence with a piece that speaks volumes about your character. 

EXCEPTIONAL COMFORT

Maximised breathability and comfort without compromising on style.

ATTENTION TO DETAIL

Intricately designed and flawlessly executed using premium materials with impeccable stitching.

TAILORED EXCELLENCE

Designed for the modern alpha male who commands attention, this ensemble is more than just clothing - it's a statement of confidence and refined taste.

SPECIFICATIONS

• Premium Polyester Blend
• Slim Fit
• Stretch Fabric Technology
• Wrinkle-Resistant 

Don't miss the chance to buy this product today with 50% OFF and Free Shipping!

Size Chart in CM

STYLE MEETS COMFORT, ALL DAY LONG

Elevate your style with the Austin Long-Sleeved Polo Collar Sweatshirt, a perfect fusion of sophistication and comfort. Ideal for both formal and casual settings, this versatile piece ensures you stay sharp and comfortable all day. Whether you're headed to a casual gathering or an event, the Austin sweatshirt is designed to seamlessly blend fashion and functionality, making it a must-have for any wardrobe.

WHY OUR CUSTOMERS LOVE AUSTIN COLLAR SWEATSHIRT

Versatile for Any Occasion: Transition seamlessly from casual outings to formal events with a sweatshirt that effortlessly adapts to any setting, adding a polished touch to your wardrobe.

Comfortable All-Day Wear: Enjoy unmatched comfort with a tailored fit that provides freedom of movement, ensuring you feel fantastic from morning until night.

Distinctive Design: Stand out in style with a unique collar design that adds a modern twist to a classic look, giving you an edge in both casual and formal settings.

Stylish and Practical: Experience the perfect balance of fashion and function with a shirt that pairs immaculate style with everyday practicality, suitable for year-round wear.

SPECIFICATIONS:

• Material: Premium cotton
• Fit: Regular, tailored fit. We recommend you to take one size bigger than usual.
• Seasonal Wear: Perfect for autumn and spring.
• Style: Casual, loose fit, color-matching details
• Sleeve Length: Long sleeve

Whether you're exploring outside or navigating urban landscapes, the Summit Vest is a versatile outer layer for maximum insulation, mobility, and comfort for the colder months ahead.

• Adds texture and style to any outfit
  
• Upgraded insulation for longevity and comfort
  
• Added quality hood for extra warmth
  

Size chart in CM

Experience effortless style and comfort in wind light velvet, offering a perfect blend of softness and breathability. Designed for a relaxed fit, they’re your go to choice for any casual occasion.

• Made from cotton
• Soft velvet fabric
• Loose fit
• Ideal for casual wear

Size Chart in CM

Stylish, Warm, and Ready for Adventure

Don't let cold winters stand in the way of your adventures. The Matthew jacket enables winter activities even in extreme weather. This jacket offers protection from rain and snow while delivering unmatched warmth. 

Why you need this jacket?

• Exceptional Winter Experience: Say goodbye to the cold limiting your adventures. The Matthew jacket provides outstanding warmth and dryness, allowing you to enjoy winter outdoor activities regardless of the temperature.
• Durable for Any Adventure: The Matthew jacket is your steadfast companion, whether you're embarking on adventurous hikes or racing down ski slopes. This durable design is always ready for winter challenges.
• Stylish Winter Protection: The Matthew jacket is not just functional but also fashionable. Choose from a variety of colors to express your style while staying comfortable in icy conditions.
• Smart Design: With practical pockets, including secure zipper closures, the Matthew jacket offers space for all your essentials. Be prepared for an unforgettable winter.
• Versatile and Reliable: Crafted from windproof and waterproof materials with a cozy fleece interior, the Matthew jacket ensures you stay warm and dry no matter the weather.

Take advantage of our exclusive 50% discount offer now! This offer ends today at 11:59 PM! Buy the Matthew Waterproof Winter Jacket and get ready to face the winter in style and comfort!

Specifications:

• Materials: Fleece-lined interior, windproof and waterproof fabric
• Season: Winter
• Function: Waterproof, warm, wear-resistant, windproof
• Size: S - 5XL

Size Chart in CM & Inches

Mount | Bomber jacket, where warmth and style meet for ultimate autumn comfort.

A clever blend of high-quality materials and meticulous attention to detail, the Bomber Mount jacket offers cosy warmth and modern design, making it a must-have for your autumn wardrobe.

Why the Mount Bomber Jacket is perfect for autumn:

• COMFORT: Luxuriously soft fabric for ideal warmth on cool autumn days
  
  

• DESIGN: a sleek, modern silhouette for statement style
  
  

• VERSATILE: perfect for all your autumn outfits
  
  

• DURABILITY: Expert craftsmanship guarantees durability and strength, making it a reliable piece for the season

Take advantage of our exclusive 50% discount offer now! This offer ends today at 11:59 PM! Buy the Mount - Bomber Jacket and experience style and comfort through the winter.

Specifications:

• Material: Luxuriously soft, high-quality polyester blend
• Lining: Lightly quilted for warmth and comfort
• Fit: Modern silhouette
• Sizes: S / 3XL

Size Chart in CM

Casual style with effortless comfort

Don't let the cold stop you. Spice up your wardrobe with the Raniel | quarter zip-up jumper, which stands for both comfort and versatile style. Combining a comfortable fit with a modern, elegant design, this jumper is perfect for any casual occasion. Whether you're out for a walk, meeting up with friends or relaxing at home, the Raniel | quarter zip-up jumper will ensure you stay warm and stylish without compromising on comfort.

Why hundreds of men love this jumper:

• Zip-up design: easy to put on and take off, perfect for layering in any weather.
• Soft fabric: Enjoy the warm, cosy material that will keep you comfortable all day long.
• Versatile style: Combine with trousers, shorts or joggers for a look that suits any casual outing.
• Modern fit: For a flattering silhouette with plenty of freedom of movement.

Elevate your protection and style this season with the Timothy Jacket.

Experience the Timothy tactical jacket, which not only enhances your look, but also keeps you warm and protected in any situation. Perfect for the modern man who combines style and functionality. With advanced design and first-class workmanship, this jacket sets new standards in elegance and performance - whether for outdoor adventures or everyday wear.

Why do our customers love the Timothy jacket?

• Innovative protection: High stand-up collar and adjustable hood - perfect protection from wind and weather.
  
  
• Practical storage space: Two Velcro pockets for secure storage of your most important items.
  
  
• Weatherproof: Waterproof and windproof - ideal for all outdoor activities.

Take advantage of our exclusive 50% discount offer now! This offer ends today at 11:59 AM! Buy now and discover the high-quality style and functionality that the Timothy | Tactical jacket has to offer!

Product Specifications:

• Materials: High-quality cotton
  
• Design: wear resistant/windproof/breathable
• Type: Tactical Combat Shirts
• Size: M - 3XL

Size Chart in CM

Upgrade Your Look with The Callum Casual Polo 

Looking for a way to boost your style and comfort all year round? Discover how a smart, stylish polo shirt can transform your wardrobe. This versatile piece keeps you looking sharp and feeling great, whether you're out with friends or just relaxing. It’s an essential item that adapts to every season with ease.

For the right fit, choose your own size. When in doubt, we recommend ordering one size larger.